Greater Data specialises in the latest data analytics, including segmentation and insights for precise targeting of your communications and marketing efforts.
We use up to 350 search variables in our database which holds rich information on 17 million Australian consumers. This means we can deliver the latest data-driven business solutions to help you generate new revenue from both your existing customers and new prospects.
We have significant data assets. Our people are intelligent and experienced. We add value with our partner’s data resources to provide innovative and effective marketing solutions for our clients.
Drawing from extensive experience and a rich history of empowering our clients, we offer a consultative approach to form a natural engagement roadmap, through which we will work with you to deliver benefits for your organisation.
Through Greater Data’s business solutions, our clients are able to:
Accurate, up to date data is the key to finding new customers and is essential in keeping them.
Greater Data owns, maintains and utilises the Greater Data UniverseTM – a database containing actionable information on 17 million Australians. Since 2009, Greater Data has been evolving this extensive data asset to ensure the creation of market-leading products and services.
The depth and breadth of our data, which drives our proprietary and discerning targeting, enables our clients to make business decisions with confidence.