Headed by Director Georgie Brooke, Greater Data started in 2009 with two aims:
The premise was simple but the results were greater than we imagined possible. By merging data from a wide range of sources, our data asset would become far greater than the sum of its parts, hence: Greater Data.
“Our mission is to deliver effective and innovative business solutions in a data-centric world. We drive long term success for our clients and partners by listening and challenging conventional thinking.”
Greater Data clients receive:
Accurate, up to date data is the key to finding new customers and is essential in keeping them.
The Greater Data Universe™ contains rich insights from key demographics. These include age, household income, disposable income and property details including value, last sales date, household size, land size and property features.
By combining records from 24 distinct sources we have built a comprehensive and accurate asset.
Regularly updated, the Greater Data UniverseTM
Our wide range of unique variables for over 16 million Australian consumers allows pinpointed targeting and segmentation.